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Beautiful Thinkers: Paula Scher, partner at Pentagram, on fighting the inner and outer critics and doing your best work in mundane moments. | by Carolyn Hadlock | The Beautiful Thinkers Project | Medium
![Pentagram Design on Twitter: "Paula Scher designs new identity & environmental graphics for @NewVictory Theater in NYC https://t.co/yfnunm9H9H https://t.co/HT6wjiyyFj" / Twitter Pentagram Design on Twitter: "Paula Scher designs new identity & environmental graphics for @NewVictory Theater in NYC https://t.co/yfnunm9H9H https://t.co/HT6wjiyyFj" / Twitter](https://pbs.twimg.com/media/EClREdfX4AAqs7N.jpg:large)
Pentagram Design on Twitter: "Paula Scher designs new identity & environmental graphics for @NewVictory Theater in NYC https://t.co/yfnunm9H9H https://t.co/HT6wjiyyFj" / Twitter
![Pentagram partner Paula Scher creates 'square peg in a round hole' identity for the Mental Health Coalition | Creative Boom Pentagram partner Paula Scher creates 'square peg in a round hole' identity for the Mental Health Coalition | Creative Boom](https://www.creativeboom.com/uploads/articles/ab/ab0d2f317c567f431c9e38ba63e7f7e34ae8e560_800.jpg)
Pentagram partner Paula Scher creates 'square peg in a round hole' identity for the Mental Health Coalition | Creative Boom
![Pentagram partner Paula Scher creates 'square peg in a round hole' identity for the Mental Health Coalition | Creative Boom Pentagram partner Paula Scher creates 'square peg in a round hole' identity for the Mental Health Coalition | Creative Boom](https://www.creativeboom.com/uploads/articles/c2/c2fea571a8630bde5da14e68f530f252e47bb063_810.jpg)